000 | 00803nam a2200241 a 4500 | ||
---|---|---|---|
003 | AR-LpUFIB | ||
005 | 20250311170226.0 | ||
008 | 230201s1998 xxua r 000 0 eng d | ||
020 | _a0 8129 3037 1 | ||
024 | 8 |
_aDIF-M1994 _b2073 _zDIF001898 |
|
040 |
_aAR-LpUFIB _bspa _cAR-LpUFIB |
||
100 | 1 | _aSeybold, Patricia B. | |
245 | 1 | 0 |
_aCustomers.com : _bHow to create a profitable business strategy for the Internet and beyond |
250 | _a1st ed. | ||
260 |
_aNueva York : _b[S.n.], _c1998 |
||
300 |
_axx, 360 p. : il. ; _c25 cm. |
||
505 | 0 | _a Part One. Five steps to success in electronic commerce -- Part Two. Eight critical success factors and case studies | |
650 | 4 | _aCOMERCIO ELECTRÓNICO | |
650 | 4 | _aINTERNET | |
650 | 4 | _aMARKETING | |
700 | 1 | _aMarshak, Ronni T. | |
942 | _cBK | ||
999 |
_c51808 _d51808 |